Legal
Privacy Notice
Last updated: August 2026
This privacy notice tells you what to expect us to do with your personal information when you visit our website, contact us, or use our services.
Contact details
Email: contact@go-local.ai
What information we collect, use, and why
To respond to enquiries, complaints or claims
Names and contact details you provide when you get in touch with us by email or through our website.
To deliver our services
Names, contact details, and client account information needed to carry out our audit, pilot or hosting engagements. If you become a client, the personal data processed during an engagement is governed by the separate data processing agreement we sign before work begins, not this notice.
For information updates or marketing
Names and contact details, only where you have given us permission.
To comply with legal requirements
Contact information, client account information, and any other personal information required to meet our legal obligations.
When you visit our website
Our website is hosted by Krystal, a UK-based hosting provider. Standard server logs may record your IP address, browser type, pages visited and the time of your visit. These are used for security and to keep the site running. Our website also uses Adobe Fonts, which loads font files from Adobe's servers when you visit.
We do not use tracking or advertising cookies. We do not serve targeted advertisements. If we add cookies in the future, this notice will be updated and consent obtained where required.
Lawful bases and data protection rights
Under UK data protection law, we must have a lawful basis for collecting and using your personal information. You can find out more about lawful bases on the ICO's website.
Our lawful bases
For responding to enquiries, complaints or claims: Legitimate Interests. You contacted us and we process your information to respond. Your right to object applies.
For delivering our services: Contract. We process your information to enter into or carry out a contract with you. All data protection rights apply except the right to object.
For information updates or marketing: Consent. We have your permission after giving you all the relevant information. You have the right to withdraw your consent at any time.
For complying with legal requirements: Legal Obligation. We are required by law to process this information. Your rights to access, rectification, and restriction of processing apply.
For operating our website: Legitimate Interests. Server logs are necessary for security and site operation. Your right to object applies.
Your data protection rights
Your right of access — you have the right to ask us for copies of your personal information.
Your right to rectification — you have the right to ask us to correct or complete personal information you think is inaccurate or incomplete.
Your right to erasure — you have the right to ask us to delete your personal information.
Your right to restriction of processing — you have the right to ask us to limit how we use your personal information.
Your right to object to processing — you have the right to object to the processing of your personal data.
Your right to data portability — you have the right to ask that we transfer the personal information you gave us to another organisation, or to you.
Your right to withdraw consent — when we use consent as our lawful basis you have the right to withdraw your consent at any time.
If you make a request, we must respond to you without undue delay and in any event within one month. To make a data protection rights request, please contact us using the details at the top of this notice.
Where we get personal information from
Directly from you when you contact us, use our website, or engage us for a service. We may also collect business contact information from publicly available sources as part of our outreach.
Who we share personal information with
Krystal (website hosting, UK-based). Adobe (font delivery when you visit our website). We do not sell personal data and we do not share it with advertisers.
For client engagements, sub-processors are named in the data processing agreement for that engagement.
How long we keep information
Enquiry correspondence is kept for up to 12 months after our last contact with you, then deleted. You can ask us to delete it sooner at any time.
Server logs are retained in accordance with Krystal's standard retention period.
Client engagement data retention is set out in the data processing agreement for that engagement.
Financial records are kept for as long as required by law.
How to complain
If you have any concerns about our use of your personal information, you can make a complaint to us at contact@go-local.ai.
If you remain unhappy with how we have used your data after raising a complaint with us, you can complain to the ICO.
Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.
Helpline: 0303 123 1113.
Website: ico.org.uk/make-a-complaint